Compare · Website de-anonymisation and AI orchestration
noombat vs Warmly
Warmly is strongest on your website: it names visitors, chats live and lets agents follow up. noombat reads the market before the visit and routes accounts to owners.
The short answer
For a US-heavy, inbound-led team, few tools act faster on a visit than Warmly. Its guidance says European visitors mostly resolve to the company. noombat reads the market before the visit, gives every company a chance of a meeting, and sends nothing in your name.
- You want to reach the market before it visits.
- You sell into Europe, where Warmly mostly names companies and noombat names the person where data allows.
- You want a calibrated chance of a meeting. Warmly gives tiers and thresholds.
- You want nothing sent in your team's name without them.
- Most pipeline starts on your website, mostly from US traffic.
- You want an AI chatbot and live alerts that book meetings.
- You accept AI agents sending outreach, and your team owns workflows.
Live simulation · 0 particles
Warmly acts on visitors. noombat works the months before.
- 01Visitors in, follow-ups outVisitors walk in through your website; Warmly names them, and its agents follow up with those accounts.
- 02Most of the market never visitsWarmly acts once a buyer arrives; rose dots are accounts that have not visited, so nothing reaches them.
- 03Chosen early, handed to ownersnoombat ranks accounts before they visit; the likeliest few go to their owners, and nothing is sent.
Setup and effort
What it takes to run Warmly vs noombat.
Warmly works once a buyer is on your site. noombat finds them months earlier.
Warmly
What you assemble
- Time to a working list
- 14–30 days
- Who runs it
- A RevOps owner, a quarter of their time
noombat
One system, set up for you
- Time to a working list
- 5–7 days
- Who runs it
- We run it. Your owner spends about a tenth of their time.
Days and effort are our estimates for a typical rollout, not vendor figures.
What you get
One system, set up and run for you.
No tools to stitch together. We run it, and your owner spends about a tenth of their time.
From the market
- Company registers
- Public tenders
- Job adverts
- News and funding
- LinkedIn engagement
- Competitor ads
- Events
- Website visits
From your systems, via API
- Your CRM
- Your sends and replies
- Meetings booked
- LinkedIn Ads
Your model
- One model per organisation
- Fitted on your booked meetings
- Old evidence counts less
- Refit weekly, worse refits rejected
What you get
Where it lands
- Slack
- Teams
- Your CRM
- Ad audiences
Lead scoring
How lead scoring and the meeting chance work.
The score builds over months. The chance of a meeting jumps with fresh activity and fades in days.
Example: one company, 120 days
- 1Reacted to your post
- 2Visited pricing twice
- 3New CFO named
- 4Tender published
An example. Curves and results differ for every organisation.
Capabilities
noombat vs Warmly, row by row.
What each product watches, decides and does. Checked in September 2026.
What it watches
What it decides
What it does
yes partly, or on a higher tier no
Side by side
The main differences: noombat vs Warmly.
The questions buyers ask on a first call. Checked in September 2026.
| Question | noombat | Warmly |
|---|---|---|
| What it is | One ranked list every morning. Behind each row: score, chance of a meeting, dated reasons, people and angle. | An AI revenue orchestration platform built on visitor identification. Inbound and market agents share one context. |
| Where the signal comes from | Registers, tenders, job adverts, funding, press, filings, LinkedIn engagement on your posts and competitors', competitor ads, events, site visits and your CRM. | Your website pixel, chat, forms and team LinkedIn activity, plus third-party intent, news, hiring and job changes. |
| Countries covered | Each country is read from its own registers and tender feeds. A visit names the company, and the person where data allows. | Strongest on US traffic. Its guidance says mainly European audiences should expect company-level identification. |
| Lead scoring | Every company in your market is scored. Weights come from your booked meetings, refit as more land. Old evidence counts less. | AI ICP tiering trained on closed-won deals, plus a weighted intent score. |
| Chance of a meeting | Yes. Scent is your chance of a meeting if you reach out today. Fresh activity lifts it. Age lowers it. | No stated probability. It uses tiers, and intent thresholds that trigger actions. |
| What to say next | Who to write to, why now, and an opening line drafted from the company's file. Plus a pre-call brief. | AI chat talks to live visitors. AI-written emails and LinkedIn messages go via reps or AI senders. |
| Personal data | No database is sold to you. It names the committee from engagement and public records, then finds verified emails and mobiles. | The pixel collects visitor data. Person matches come from a partner network. You handle EU consent as controller. |
| Your CRM | Reads it. Writes score, tier and chance of a meeting to fields of their own, so nothing is overwritten. Or read-only. | Salesforce and HubSpot matching, sync, field mapping and routing, plus webhooks and an API. |
| What you operate | Almost nothing. It is set up and run for you, with one owner on your side. Lists land in Slack or Teams. | The pixel, chatbot, audiences, routing rules and agent workflows, with a CSM at setup. |
| What arrives | One list every morning, and one file per company. | Real-time alerts, identified visitors and accounts, chat conversations, booked meetings and synced audiences. |
| What it takes to start | A pilot on your own market and your own companies, live in five to seven days. | A pixel shows identified traffic within minutes. CRM, routing and chatbot follow over days to weeks. |
The difference
Scoring accounts before they visit your website
Each row opens a file: activity, people, meeting chance and opening line.
Where it fits
Warmly does one part. noombat decides which accounts to work.
Contact data
Names and contact detailsIntent and signals
What companies didWorkbenches
Build your own workflowsWhere to focus
noombatWhich account, why, the chance of a meeting and who owns it.CRM suites
Scores records already in your CRMAI SDRs and sequencers
Sends messages in your nameWhere Warmly is strong
What Warmly does better: acting during the visit
Warmly turns a live website visit into a conversation, faster than most.
FAQ
noombat vs Warmly: common questions.
Can we use Warmly and noombat together?
Yes. Warmly can own live chat while noombat ranks the wider market. Both identify visiting companies, so pick one tag for that.
Does noombat chat with visitors or send outreach?
No. It decides which accounts matter today, and hands each to its owner with the committee, warm path, angle and opening line.
How does noombat handle website visitors?
It names the company behind a visit, and the person where data allows. It also reads each country's registers and tenders.
Is Warmly only a website visitor tool?
No. Its market agent also builds audiences, scores fit and runs outbound. The website is where it is strongest.
Other comparisons
Compare noombat with other tools.
noombat vs Unify
Unify turns buying signals into sent sequences. noombat picks which companies deserve a rep today, and never sends.
noombat vs 11x
11x sells AI workers that send outreach in your name. noombat decides which companies are worth contacting.
noombat vs Rox
Rox gives large sales teams AI agents over CRM, warehouse and calls. noombat watches the market outside them.
Bring your market to the call.
A 30-minute call on your market and your first morning list. You see your own companies, not a demo.